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Know How to Close The Rural Broadband Gaps

It has been clear to us for some time that the gap in access to broadband for rural areas is real and is posing a legitimate threat to the development of rural communities. The pandemic has exposed the digital divide with several essential services like healthcare, education, and remote work staying out of the reach of rural dwellers.  

However, not all hope is lost as satellite broadband may be the key to bridging the rural broadband gap. 

Why is broadband for rural areas so bad? 

rural broadband gap in connectivity

Internet connectivity options for the rural and remote areas are often limited. The distance from Fibre exchanges, lack of infrastructure, costs of connecting against the potential for return of investment, these factors affect negatively the outcomes we see in rural areas: slow speeds, expensive and unreliable connections and a handful of providers focusing on rural customers. With pandemic the rural divide, how we can call that rural broadband gap, is only more visible. In most rural areas, traditional wired services are unavailable as the service providers mainly provide internet connectivity options to urban areas with high population density. 

Reality of connecting rural areas is and breaching the gap is not simple. Setting up the infrastructure to provide fast and reliable cable internet is difficult in some rural areas due to the uneven terrain and weather conditions. The distance is not helping neither. Since there are fewer customers per mile, investing in setting up the towers and digging trenches to bring the wirelines out to the valleys and villages is not worth the effort for many providers. After all it’s all about money. If ISP has a choice between highly profitable area and another one, rural, with very few people, whatever we say the answer is simple.

What it means is that in many cases rural residents are left with old DSL and dial-up connections that are slow, unreliable and cannot serve the needs we have today. When we think about Internet connection we think about speeds able to support streaming, video calling, social media. Old connections still available in some areas cannot support these uses, they can barely support sending emails! Speeds on DSL can vary vastly depending on the distance between your home and the phone company hub. Even if you live close to the phone hub, there is no guarantee that you will get high-quality internet as the old copper lines may not support anything better that what you are getting now. 

Mobile hotspots are another internet connectivity option, but they can be very unreliable with higher congestion in certain areas and hours. If you live in a remote area with poor cell reception, a mobile hotspot may not even work. What’s more, even if it works, the above mentioned congestion may be a deal breaker, when people come back from work and start streaming, sooner or later the connection becomes unusable.

How can satellite broadband help bridge the digital divide? 

One of the primary advantages of satellite broadband connectivity is availability. Since it does not rely on land infrastructure and hardwiring through neighborhoods, it can easily reach the areas where cable and fibre optics have not reached yet. When you think about this, it’s a great advantage. Hundreds of miles of cabling reduced to a router, satellite dish and a delivering signal from the dish to your router.

With satellite internet speeds reaching up to 100 MBPS, you can conduct most of your daily activities without hiccups. The direct benefit of high-speed satellite broadband for rural areas can be seen in the form of better access to telehealth, education services, and remote work. Ever since the pandemic came we started relying more and more on the access to online services. Education was one area that transferred quickly with classes delivered over the Internet, via Zoom, instead of traditional in-class activities. The same happened with work. We learn how to do our jobs without the need to be phisically there, in the office.

Satellite connectivity in many cases made it possible bridging the rural broadband gap and making rural popular again. Thousands of people decided to move from urban areas during the pandemic and access to satellite internet helped to make this transition. Moreover, as the new generation of low-earth orbit satellites start rolling out, people will get access to even faster internet speeds with reduced latency, changing the standards of satellite internet. As these innovations become available for the public, faster speeds, and lesser lag across the board. 

Impact of Satellite Network 

An indomitable desire for the economic process is driving the growth in broadband internet services across the globe. It enables governments, organizations, and businesses to deal with the concerns that emerged from the SDGs. Broadband connectivity allows for the exchange of knowledge on a higher scale, which you can achieve by no other means. These days, people need access to enterprise-class, high-speed voice calls, video, and data applications from remote places. Satellite connectivity can drive communications swiftly across diverse industries. It can meet a wide range of requirements including maritime communications, internet access in remote areas, rural classrooms, or vital data and communication for petroleum operations. Listed below are the reasons that have made satellite broadband the best choice for internet providers:  

Global Coverage  

Now satellite broadband is able to offer a first-rate experience with voice, video, and data across the globe. Ubiquitous coverage is provided through a single global network containing numerous satellites. This kind of global network can simply connect the entire world. It helps global businesses to stay connected with their branches, suppliers, and customers in other countries. It has eliminated the gaps of physical distance.   


Satellite internet connections offer constant connectivity. It can run smoothly even when terrestrial networks fail. With the help of terrestrial networks, enterprises can manage the business continuity with built-in redundancy and automatic backup services. Satellite internet gives a sense of assurance that most people want to feel. Its reliability has made it a top choice of internet users in both urban and rural areas.   


The increasing number of data breaches and cybercrimes have compelled individuals and companies to search for secure internet connections. Satellite broadband provides maximum security. Satellite structures have a private network. It adds encryption technology to offer a safer connection than terrestrial networks. This feature has made it the best bet for government, military, and enterprise VPN (virtual private networks) solutions.   


The structure of VSAT systems provides quick time-to-market and fast upgrades. VSAT remotes can be used any time and new remote locations will be added to a network where limited terrestrial structures exist; it is possible by configuring bandwidth to the site and having ground equipment.   

Fast Deployment  

Satellite technology is the best solution for quick development of the difficulties created by terrain, remote locations, challenging weather, and terrestrial difficulties. In this competitive market, the satellite has brought high-speed internet broadband for rural areas. The fast development of human civilisation needs the fastest internet services that can connect businesses to their customers, teachers to their students, organisations to their employees. The satellite can meet all these requirements efficiently.  

Cost Savings  

Satellite technology can provide communication infrastructure to areas where terrestrial options are not easily available. It enables the service providers to ensure scalability, profitability, and low rates of expenses. On the other hand, it plays a vital role in addressing the drawback of existing infrastructures.   

The gaps found mostly in rural areas can be addressed by satellite internet broadband services. With the government’s help, these providers can further improve their services. 

Access to satellite internet alone is the first step in a long journey and there will be a need to improve the infrastructure with 24×7 tech support, architectural shifts, and investment flexibility. Moreover, as the number of internet users increases, more satellite broadband providers will get an incentive to expand their services to such areas, helping close the digital divide even further. 

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